OK, if you know me at all, you’ll know why this was not well targeted:

Oh, I’m in the right demographic, but I can’t say I’ve ever been remotely interested in sports, especially spectator sports. Let’s see… I saw one Superbowl and attended one baseball game, both as Boy Scout activities, and I watched a rugby match in France with a pub full of Australians because I had come down with the Colombian death flu and really didn’t have anything else to do, but couldn’t quite bring myself to stay in the hotel all day.

Yep, that’s about it.