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I have mixed feelings on Facebook closing down automated posts to personal* profiles. It might cut down on spam, and it will lead to better descriptions on link posts, but it also locks you further into their silo.

You can still write elsewhere and link back to it on Facebook, but you can’t use WordPress Publicize or IFTTT to post it, or Buffer to schedule it. You have to do it manually, which adds more friction, and you can’t time-shift it. I used to spread out look-at-this-cool-link posts using Buffer, and queue them up from Pocket while offline, but I can’t do that anymore.

If you want your Facebook audience to see your words or photos, it nudges you to maybe just post on Facebook to begin with (never mind that you want its main home to be somewhere you have more control). And it’s another way for them to get you back onto the site so they can try to keep you there for another 15 minutes, see some more ads, and generate more value content for Facebook.

Then again, I can’t help looking at it in terms of the debate over cross-posting from Twitter to Mastodon. There’s an argument that if you’re not actually on the platform, you’re not contributing to it. And while that debate tends to focus on auto-posts from a specific mismatched (and hostile) community, I think it’s fair to consider the broader context that if you’re not at least following up, you’re not really participating. (I’m especially guilty of that with my cross-posts to Tumblr.)

Though I suppose it matters more to a smaller community like the Fediverse than to something as massive as Facebook.

*Pages and groups can still accept automatic posts through the API, but those supposedly represent a business, or an organization, or a public persona rather than a “real” person.

Expanded from a Mastodon post on Wandering.Shop.

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You can broadly categorize social networks, or really any communication software, based on four criteria:

  1. Are replies subordinate to the original post (Facebook, Instagram, blog comments) or top-level posts but linked (Twitter, Mastodon, Tumblr, blogs with pingbacks/trackbacks/webmentions)?
  2. Do you primarily follow people/organizations (all the above) or topics (Reddit, message boards)?
  3. Is the default interaction one-on-one (email, Skype) or broadcast (most of what we call “social media” these days)?
  4. Is it a single service (Facebook, Twitter), a collection of isolated services (message boards), or a collection of interacting services (email, the Fediverse, blogs to some extent)?

More than whether the content is likely to be short text, long text, a photo, a video, or a link, these questions define the types of connections and types of interactions that people are going to have.

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OK, this is a bit morbid, but bear with me.

Most news stories about deaths from food allergies feature children or teenagers, maybe young adults in their twenties. You read about grieving parents. You rarely read about the 40-year-old who leaves behind a grieving spouse and kids.

Food allergies send a lot of people to the emergency room: 200,000 annually in the US alone according to FARE. Almost all are successfully treated. But people do die from anaphylaxis, roughly 63–99 each year in the US according to AAAAI.

So why are the fatalities we hear about so young?

Is it just demographics? Allergy prevalence has been increasing, after all, so kids are more likely to have food allergies than adults are.

Newsworthiness? A three-year-old dying at day care tugs at the heartstrings in a way that a 38-year-old dying from takeout doesn’t.

Is it onset age? A reaction is more likely to kill you if you don’t know about the allergy yet, don’t know you need to carry epinephrine, and don’t know that the warning signs mean “hospital now!” and not just “lie down and try to get through the asthma attack.” By the time you’re an adult, you’ve probably already encountered everything you might be allergic to, so you’re less likely to get that surprise first reaction. It happens – I’ve known people who developed shellfish allergies as adults, and I found my own nut and peanut allergies expanding their range in my early 20s – and there’s the Lone Star tick – but it’s less likely.

Are adults more careful? Teenagers take more risks. Children often have to rely on secondary caregivers who don’t always have the training or understanding that their parents do. And of course, the longer you deal with something, the more it becomes second nature. Is it that we’ve gotten better at avoiding triggers, keeping our medication on hand, and seeking treatment faster?

Are you more likely to have died of something else in the meantime? According to one NIH study, “Fatal food anaphylaxis for a food-allergic person is rarer than accidental death in the general population.” So the longer you live, as long as you’re taking precautions with the allergy, chances are that something else will kill you before the allergy can.

I suspect all of these are factors, but I do wonder how they balance.

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Twitter is suited for short statements and back-and-forth conversation.

It’s terrible for anything long-form.

Long Twitter threads* and images filled with text remind me of the old tech support days when users would paste screen shots of error messages into Microsoft Word documents and email me the document. It was a terrible tool for the job, but it was the one they knew.

Once you get past two or three tweets (doesn’t matter whether they’re 140 characters or 280, it’s the structure that matters), your ideas will hang together better and be better understood if you write an actual article somewhere. Sadly, Twitter has trained people to stay in Twitter instead of going outside to read the %#$ article**, because you won’t be able to get back to where you were in your timeline, and besides, that’s just too long to read right now.

And that would require you to have, like a blog or something, and what sort of weirdo has one of those? 🙄

So people use what they know, and we get screenshots of long paragraphs that are awful for accessibility. And we get 40-tweet threads that people only see fragments of and take bits out of context. And they’ll reply to tweet #5 complaining about something that’s addressed in tweet #12, but they didn’t see it, because that was hidden behind the “read more” link, and how long does this thread go, anyway? (Scroll bars solved this problem decades ago.) And we get links to articles that people don’t read, but they reply to them anyway — or rather they reply to what they assume was in them.

Which I suppose is what we had in the old days, I mean “nobody reads the articles” was a joke on Slashdot 20 years ago. But it’s still frustrating.

Update: I realized I don’t see this so much on Mastodon. I wonder if that’s one of the ways the culture is different, or if I just happen to not be following anyone who writes/boosts long threads on a regular basis, or if 500-character posts give people enough room to breathe that they don’t feel like they’re already writing a long chain, so why worry about keeping the number of posts down, what’s the difference between 10 tweets and 15?

Update March 2024: Apparently it was a posting culture thing, because it’s common on the Fediverse now too. At least on platforms like Mastodon that maintain a smallish size limit.

*To clarify, I’m talking about long threads that are effectively one piece of writing, not a series of “oh, and another thing” follow-ups, live-tweeting as things come up, actual conversations, etc.

**This part is true of Facebook as well.

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In Harry Potter and the Prisoner of Azkaban, when the Dementors search the Hogwarts Express, Professor Lupin derisively says that none of them in the compartment are hiding Sirius Black in their robes.

But Ron has Scabbers in his robes, not knowing his “pet rat” is the actual murderer who committed the crime Black was wrongly imprisoned for!

If they were looking for the fugitive mass murderer, they were in the right place after all.