Billboard: When it comes to hot dogs, this is our turf. (Wienerschnitzel mascot sprays mustard on a fire hydrant.)

I’m not sure what annoys me more about this ad: the fact that the joke is tasteless (which is an oddly appropriate phrase, considering it’s about food), or the fact that it’s equating something they serve (the mustard) with urine.

“Come here, our mustard tastes like piss!” Yeah, that’s encouraging.

Spotted on September 10.