A few minutes ago, I was looking at the latest Stardust Photo Gallery [dead link] (nicely pointed out by Neil Gaiman himself). To save time hitting back repeatedly, I just opened a bunch of the thumbnails in tabs.

Audio started playing, “Congratulations! You’ve been selected for…” Then a second round started in, “Congratulations! You’ve been sel…” A third round of the same ad had started, all of them overlapping, by the time I closed the window.

It’s 2007. People multitask. All modern web browsers have tabs available, not just the alternative ones. The time when you could assume you had the user’s undivided attention is long gone.

Note that I can’t tell you what the ad was for. I don’t know which tabs were playing it, so I didn’t even see the visual portion. It accomplished absolutely nothing that an advertisement is supposed to do—unless you want ads to drive people away from your site.

Oh, yeah, before I forget: Stardust!

Stardust Inn (via moviesonline.ca)

Someone I know encountered a really sneaky eBay phish this weekend. It arrived through eBay’s official “Ask seller a question” system, and consisted of a simple request: Was his auction the same as the auction at the following About Me page?

The URL was a normal eBay URL of the form http://members.ebay.com/aboutme/_____. Pasting the link into another browser brought up the user’s About Me page… which consisted of a spoofed eBay login form that would submit the username and password to a page hosted at Yahoo.

So it not only came through eBay’s official messaging system, but the form appeared on eBay’s own website, meaning it bypasses many of the usual cues. It’s not a secured page, but use of SSL for login pages is still spotty enough that a user could easily miss that. And how many people have noticed that eBay only puts login forms on signin.ebay.com? You have a slightly better chance if you have a browser like Opera, which shows you the target* of a form when you hover over a button. If you think to look at it. Continue reading

A few years ago, it seemed like everyone was using X in their software versions. Mac OS X. Windows XP with DirectX and ActiveX*. Flash MX, ColdFusion MX, and anything else by Macromedia MX. Macromedia managed to confuse things by releasing two rounds of MX versions, such as Flash MX, Flash MX 2004 (essentially versions 6 and 7).

It’s fallen a bit out of favor. Among those still unwilling to use plain version numbers, vintages are still popular. Office 2007, Norton Security Suite 2006, etc. Even though Apple still uses the X to promote its operating system, the last two have put a lot of emphasis on the cat-themed code names: Panther, Tiger, Leopard. And then there’s Windows Vista.

What do you think the next naming fad will be?

*ActiveX was actually a cross between two naming fads. For a while, everything Microsoft did seemed to be Active—Active Desktop, Active Directory, etc.)