While I’m griping about Instagram, why the heck are the detailed notification preferences split between the app and the system notification UI?

That’s terrible design.

Well, if it’s intended for usability, anyway.

If your goal is to make people see more notifications, though… 🙄

Yeah.

IMO there are two sensible ways to handle granular push notification preferences:

  1. Use the system’s per-app settings for all of it. (Tusky does this, even putting your per-account preferences in the system UI.)
  2. Use the app’s settings for all of it, and let the system just be an on/off toggle for what you’ve chosen in the app (like it was before Android even had UI for it).

Either way, everything’s in the same spot so you know you haven’t missed anything you want to turn off. Or anything you want to turn on, for that matter.

One of the things I like about Mastodon and Pixelfed and the rest of the Fediverse vs commercial social networks is that they don’t TRY TO GET MY ATTENTION every time I open the page or app and offer ALL THESE THINGS I SHOULD BE LOOKING AT that might be relevant to what it thinks my interests are, to make sure I stay online and don’t stay away again for sooooo long! (Even if it’s only been a few days.)

Seriously:

  • I opened Instagram for the first time in at least a month and I was bombarded with more ads and recommendations than photos from people I was actually following.
  • I opened an alt profile in Twitter yesterday to post something off the cuff, and all the trending topics, pushing new features, etc. were like walking onto the Las Vegas Strip when all you want is a sandwich.

Never mind the normal “You haven’t logged onto Twitter in a few hours, here’s all the stuff you missed, and look, people are posting new stuff while you’re catching up, you’d better keep scrolling! What, you switched to another app for five seconds? Here, I’ll scroll it for you!”

Compared to Mastodon just showing you the latest that you’re actually following. And if you want to fill in what you missed, that’s up to you.

(There’s also the posting culture. On Twitter, people are used to discussing DOOOOOM all the time, so even curating your timeline isn’t always enough if you want to follow people talking, I don’t know, astronomy or whatever, because they’re also talking doom. And the algorithm reinforces it at both ends in a vicious circle, encouraging doom-posting and encouraging doom-scrolling.)

Choice Complaints

None of these complaints is inherent to the structure or functionality of Twitter, Instagram, Facebook etc. They’re deliberate UI design choices to optimize for the company’s targets. A third party client could bypass it all (which of course is why they basically don’t allow those anymore).

Similarly, Mastodon and Pixelfed and so on could implement UI like this, but they don’t. The project goals aren’t engagement at all costs. And each instance can have its own goals.

Or someone could add an ATTENTION-GRABBING EXPERIENCE on top of the code and launch their own service. And those of us on other instances, running different software, wouldn’t be affected. Unless the site injected ads into the ActivityPub streams going out to people following its users, in which case I imagine a lot of instances would block them really quickly.

Or they could write an app that adds extra popups and keep-scrolling incentives to the phone experience!

I’m not sure many people would consider that an improvement.

Then again, people do use Yahoo mail. 🤷‍♂️

Expanded from Mastodon.

Have you ever been to a Las Vegas casino? The main floors tend toward sprawling layouts, with lots of shiny distractions to entice you to stay and spend more time and money on the slots instead of helping you get where you’re going. That’s what Twitter’s new layout feels like.

When Twitter started out, the home timeline would just show me posts from people I followed. Now it also shows me

  • Posts they liked, but didn’t like enough to retweet.
  • Posts from people they follow.
  • A “Who to follow” box that I can’t seem to get rid of, which is also on the sidebar.
  • Advertisements – I mean “Promoted” tweets.

I get that ads are the business model they’ve chosen, but what’s with the rest of it? It’s not like I’m going to get bored if I don’t have more suggestions shoveled in front of me.

And I am going to get frustrated if I can’t find the stuff I’m actually looking for. Let’s think back for a moment to the early 2000s, back when there were a lot of different competing search engines. Google won not just because it was fast and accurate, but because it had a simple, fast-loading, no-nonsense home page while everyone else was trying to cram everything imaginable onto a “web portal.”

With that in mind, let’s look at what happens when we look at a specific post. The logical thing to do would be to show you tweet itself and the context around it: If it’s part of a thread, show the rest of the thread. If it’s part of a discussion, show the discussion. And that’s how Twitter used to work. But now you have to click through another link to see that context, and instead it wants to show you “Tweets from people like so-and-so.” How is that a useful default?

It’s like going to a page in a book and finding not the previous and next pages, but ads for other books.

I actually do like the two-click retweet button functionality, where you click and get a menu asking if you want to retweet by itself or quote-tweet it. Normally a two-item pop-up menu is a terrible idea for usability, but this is a case where introducing some friction in the process might give people a chance to consider what they’re doing.

But the rest of it feels like they’re desperately throwing everything they can think of at me in hopes of broadening my engagement with the site. And that reaches a point of diminishing returns. When you can’t use the site for what you’re trying to do, it ends up making you much less interested in coming back.

I wish I could use TweetDeck on my phone.

It would be simpler.

To keep myself from getting distracted by too many notifications on my phone, I ask myself the following questions whenever a new category pops up:

  • Will I need to act on it? (Likes/favorites are nice, but I don’t need to respond.)
  • How time-sensitive is it? (“Your ride is here” is more time sensitive than planning a get together for next weekend.)
  • How important? (“Server down” is more important than a project update. A conversation is more important than a newsletter.)
  • Is it actually for me, or is it an ad for the app service?

Then I turn off what I don’t need, turn off sound on the less urgent ones, and customize sounds for the most important ones.

So I hear when a text or instant message comes in, but not email or social media. When I pick up my phone I see emails, mentions & replies, but not favorites or boosts, etc.

It helps me a lot with alert overload. YMMV.

The thing that takes me longest to set up on a new phone is the notification settings. It’s configured in each app individually, and it seems like everyone wants to get your attention.

Too many notifications end up one of two ways: tuned out so you don’t notice the important ones, or so much of a distraction that you can’t focus on anything. There are studies showing how long it takes to get your train of thought back after interruptions.

I pare audio alerts down to calls, text messages, and work-related IMs. Then I set custom alert tones for each and for specific phone numbers, so I know instantly which it is. (Assuming of course I remembered to turn on the sound, and it’s not drowned out by ambient noise.) Unfortunately every new phone or OS comes with a different set of alert tones, so it’s a pain to either transfer over the old tones or get used to the new ones.

I have silent email alerts. Social media, but only some sites and only replies or mentions that I might be expected to react to. (Not Facebook, though.) Sure, I want to know if someone’s commented on one of my photos or posts, but I don’t need it to break my concentration. I don’t need an alert for every new post on some site, or every new follower, or some auto-generated roundup.

And it takes me forever to find all those settings, turn off everything else, and change the audio for what’s left. Sometimes it’s several days before something pipes up the first time. I suspect I’m not done yet.

As much as we make all these things interactive, they’re still asynchronous. Except for calls and active chat conversations, I’m better off checking in on email or Twitter or Facebook on my own schedule, not when I’m in the middle of something else.

I can distract myself just fine. I don’t need my phone to do it for me.