The first beta of WordPress 3.5 is out, and along with new and improved functionality, one feature is being removed: the blogroll. Well, technically it’s only being removed on new installations. If you have an existing WordPress site with links in the Link Manager, it’s not going away until a future release, and even then it’ll be moved into a plugin. (Lorelle writes about the history of blogrolls in WordPress and what to do if you want to keep yours.)

The move reflects changes in blogging trends, as well as the ongoing struggle between search engines and the SEO industry. In the old days, it was trendy to list sites you liked in a sidebar. Search engines took note, and then SEO practitioners started taking advantage, and so blogrolls lost their value.

One of the sessions I attended at WordCamp LA was a talk on optimizing WordPress. One of the measures I’ve been looking into is reexamining the plugins I use. (Sure, there’s no such thing as too many if you’re actually making use of them, but more code needs more resources.) I’m actually using two plugins to increase the value of my blogrolls here and at Speed Force:

  • Better Blogroll to show a small, randomized subset on the sidebar instead of the full list of links. (This keeps it from being clutter, and prevents the links from fading into the background by being the same on every page.)
  • WP Render Blogroll Links to list them all on a page.

I keep thinking, do I really need these? Well, I definitely don’t want a long blogroll in the sidebar. If all I want is a links page, I can just write one, and if I really want static short list in the sidebar, I can add them manually. It only really matters if I want to keep that random subset. Otherwise, I can pull two more plugins out of my installation.

But then, do I even need the links page at this point? My current links here mostly fall into one of three categories:

  • Well-enough known to not need the promotion.
  • No longer relevant to this site.
  • Other sites I maintain.

I might want to just drop the list entirely.

Speed Force’s links are both more extensive and more targeted to the site. It’s probably worth keeping that list around, but maybe just as a links page.

Does anyone actually look at those sidebar links anymore?

Speedster's-eye view of a Chicago street.

It’s astonishing how short the Internet’s attention span is these days.

Last Friday I made a point to post my photos of Endeavour’s final flight as quickly as possible. The shuttle’s carrier landed just before 1:00pm, and I put off grabbing lunch until I had uploaded my best pictures. My Flickr traffic jumped up by a factor of 5 that day…and was back to normal on Saturday.

A few years ago, I could post convention photos a week or more after the event and people would view them in significant numbers. If a convention ended on Sunday, I usually tried to put my pictures online by Monday or Tuesday, then add them to groups over the course of a week. These days, if the photos aren’t up during the con, no one seems to care. And even if they’re up, they’d better be labeled and submitted to groups immediately. Sure, there’s a bump, but by Tuesday, interest is already dropping off.

Sometimes it seems like even waiting until evening to transfer photos from the camera is too long. If it’s not pushed straight from your phone to Instagram within five minutes, your potential audience is already moving on to the next thing.

I used to review Flash comics at Speed Force, but it became clear that whenever I missed the day of release, I got half as many readers, and if I didn’t have the review up by the end of the weekend, only regular readers would even see it. And there wouldn’t be any discussion, because everyone had already hashed things out on other sites.

A while back, I wondered, Is now better? I guess I have the answer: “Yes, if you want people to actually see it.”

When I set up a B2 site just for kicks in 2002, I didn’t really expect to still be posting to it ten years later.

Admittedly, I don’t post as often as I used to, and I think fewer people read it than did back in the day — partly because a lot of my more fannish stuff has moved over to Speed Force, partly because I don’t post as often, and partly because of the changes in the social media landscape, most notably Facebook and Twitter.

Vital stats:

2644 posts
3847 comments

Top 10 posts viewed over the past year:

  1. Setting up a Wireless Network on Linux: Ralink 3062 and Network Manager
  2. Comic Con! (2003)
  3. Getting Flash to work on Google Chrome for 64-bit Linux
  4. Songs Not to Play at a Wedding
  5. Victimized Hero
  6. Avocado’s Number
  7. Super-hero Weaknesses
  8. Flash Foreshadowing
  9. Fuchsia Zoom
  10. How to Get Rid of Windows Live Messenger

Community participation pyramid: the 90-9-1 Rule (Jakob Nielsen)Sometimes it seems like more people are talking about Google+ than using it, but it really depends on the community you’re looking at. Comics fans? Not well represented. (But they’re even harder to find on Pinterest.) But “Bad Astronomer” Phil Plait has a thriving following.

It seems like Speed Force’s Google+ Page is starting to attract a bit more participation, and I think that might be in part due to it passing the 100-follower mark. I vaguely recalled something about a 90-9-1 Rule for community involvement, which turned out to be pretty easy to find once I searched for it.

Basically, the rule states that:

  • 90% of community members are “lurkers” who read or observe, but don’t contribute.
  • 9% contribute occasionally (i.e. comment, “Like,” +1, share)
  • 1% contribute frequently, and account for most contributions

Continue reading

The classic link-sharing site Delicious is still around, trying to find a niche in the new social media world. One of the things they’ve recently done is set up a way to import all links you post on Twitter. It does a historical import when you link the account, and then pulls in new tweets going forward.

It’s a cool idea, depending on how you use the sites, and they’ve made it just flexible enough that anyone who might want to do this in the first place will find a way to match their use case.

In my case, I mainly used Delicious as an additional bookmark store that I could access across browsers and accounts, though for the most part that’s been replaced by Xmarks. I haven’t used it as much for deliberate sharing, though I’ve posted the occasional link in the hopes that someone might notice it.

Anyway, I linked it up with my personal Twitter account, left the site for a few hours, then came back to see just how far back it had imported. It went back about 3 years, pulling in over 1,000 links that I’d posted to Twitter.

The Good:

  • It merges duplicates.
  • Links are backdated to the day you posted the tweet.
  • All imported links are tagged with “from twitter” (you can change this), making it easy to filter.
  • Hashtags are imported as tags.
  • The text of your tweet becomes the comment.
  • It extracts titles and thumbnail images from the links.
  • It can follow some redirectors, including Twitter’s own t.co.

The Bad:

  • It doesn’t follow all redirectors. There are an awful lot of bit.ly and is.gd links in there.
  • That also means that if I tweeted the same link twice using different link shorteners, it doesn’t resolve the duplicates.
  • A lot of those links were only of short term interest.
  • Three years is plenty of time for a redirector (or, of course, a target link) to shut down. Fortunately, it looks like I didn’t use tr.im much.
  • My blog automatically tweets links to new posts, which means every post I’ve made in the last three years is in there – the earliest with an is.gd or tinyurl link, the later ones with bit.ly. I don’t need those in my own bookmarks (with a few exceptions), and as far as sharing goes, it makes me feel spammy to plug three years’ worth of backlist at once.
  • Searching for links gives you less-functional results than simply looking at your list or filtering by tag. Not all details appear on the results page, bulk actions aren’t available, and you can’t always delete a link if you edit it from search results. This meant I couldn’t, for instance, search for “New post” or “K-Squared Ramblings,” skim the titles and bulk-delete the bookmarks to my own content.

Over the last couple of weeks I’ve been taking a few minutes here and there to go through what started as 60 pages’ worth of imported links, delete the ones I don’t want to keep and fix up the ones I do. It started out faster than my last Twitter-related cleanup project, but that’s because there were a lot of auto-posted links I could just delete without taking the time to evaluate or label them. It’s already slowing down.

I could just leave all the clutter there, but part of the point is for this to be my bookmarks-away-from-home, and it’s easier to find stuff without the extra junk.

On the plus side, between this and the broken link cleanup, I’m getting to see a bunch of old posts and photos I’d forgotten about. That’s been an interesting process.

It’s also convinced me that linkblogging round-ups really don’t belong on this blog. I still do them on Speed Force, but that’s in part because Speed Force has readers who don’t follow the social networks. (OK, let’s be honest: because Speed Force has readers.) Here, where it’s just a personal site, I’m better off sticking with the best medium for each post. That means Twitter, Facebook and Google+ for short posts (barring a few categories that I’ve got history here, like license plate spotting), the blog for longer posts, and social networks for link sharing.

I turned on the broken link checker plugin at lunchtime, and let it run through the site over the next few hours* before checking back this evening.

Holy crap, there’s a lot of outdated links on this site! Over 300, in fact, linking to things like…

  • News organizations that discard their archives, or hide them behind paywalls.
  • Businesses that have, well, gone out of business.
  • Blogs that have shut down or moved.
  • Personal sites that have been abandoned.
  • Sites that have reorganized without setting up redirect rules for their old link structure. (Even the Star Wars official site did this with the movie pages!)

One of the dead links is, appropriately enough, to an article on top 10 web design mistakes. (I guess they missed one!) Another is actually on one of my articles on link rot from way back when.

And then there are the 700+ links that are being redirected, some of which should probably be updated, but some of which are certainly gateway pages — and some of which are probably pointing to a new site that took over the name, but not the content.

It’s often stated that once something goes up on the Internet, it’s there forever. But that’s not entirely true. What it is, is beyond your control. If someone else makes a copy, you can’t take it down (like the fable about releasing a bag of feathers from a mountain top, and then trying to collect all the feathers). But any individual copy — even the original — exists at the whim of whoever owns or maintains that site.

One question remains: Do these dead links matter?

I think they do, for three reasons:

  1. Links are source trails. A valid link may support what you’re saying, indicating that you know what you’re talking about. (Think of all those [citation needed] notes on Wikipedia.)
  2. Related to that, links provide context. Even today, with the masses chattering in short form on Facebook and Twitter, you’ll find people writing articles and responding to them with other articles. As long as the links remain intact, these aren’t monologues — they’re a conversation.
  3. When a whole site goes offline, you never know who’s going to pick it up. It could be someone with an opposite political agenda. It could be a spammer or malware peddler. A commenter from 5 years ago might lose their site and have it taken over by someone selling knockoffs of little blue pills — and now guess what you’re linking to?

*Something about the plugin really taxes the VPS that DreamHost offers, which is why I don’t have it running all the time anymore, but it only seems to affect the blog it’s running in, and of course it doesn’t impact static pages.

Years ago, I wanted a smartphone so I could write down all the blog posts I compose in my head when I’m away from a computer. Now that I have one, I end up reading Facebook, Twitter, or Google Plus instead, and I compose blog posts in my head when I’m away from both my computer AND my phone. Maybe I just need a pencil and notepad.