Billboard: When it comes to hot dogs, this is our turf. (Wienerschnitzel mascot sprays mustard on a fire hydrant.)

I’m not sure what annoys me more about this ad: the fact that the joke is tasteless (which is an oddly appropriate phrase, considering it’s about food), or the fact that it’s equating something they serve (the mustard) with urine.

“Come here, our mustard tastes like piss!” Yeah, that’s encouraging.

Spotted on September 10.

The Macy’s in the Laguna Hills Mall has a small storefront for seasonal products. In the lead-up to Christmas it’s full of decorations, ornaments, wrapping paper, and such. During the summer, it was swimwear. (I’m not sure what they use it for in winter.)

I walked by today, and they seem to be in transition:

Macy's Swim... with Christmas Trees!

The mismatch was so odd that it didn’t even hit me until several minutes later that this was the earliest example of holiday creep I’ve ever seen.