I’ve been meaning to disconnect from Jetpack for a while now. This seems like a good time to do it, and to finally clear out the older Tumblr and WordPress.com blogs I don’t use anymore.

Tumblr and WordPress to Sell Users’ Data to Train AI Tools404 Media

It’s the kind of thing that you expect from Google or Facebook, or from any number of start-ups, but there’s been this sense that Automattic should know better — and with Tumblr being login-walled and ad-saturated, and the push to upsell in their WordPress plugins, and now this…it’s looking like they don’t.

I don’t think they’ve hit the “trust thermocline” yet, but selling user data is a pretty clear line.

As for AI access to the Firehose: My previous understanding of the firehose is that it’s basically an aggregation of what you’d see in a bunch of blogs’ public RSS feeds. Which, OK, fine. Analyze your heart out. Display my posts in your RSS reader. Just make sure private posts and comments don’t leak.

But LLM training isn’t the same as analytics, or showing a properly attributed post in a reader. And quietly changing the terms to allow more kinds of re-use on something most people using the service don’t know about? Not cool.

And not making it clear what is and isn’t included for which purposes? That breaks down trust.

Before this, I wasn’t worried about the Firehose. But now I’m not sure I can trust Akismet, never mind Jetpack, and I’m looking for a new spam filter.

Originally posted across several threads through my GoToSocial test site.

Update: Automattic did clarify that self-hosted blogs with Jetpack are not included in the training data. Only company-hosted blogs on Tumblr and WordPress.com. But I still uninstalled Jetpack from this site, just to be sure. Like I said, I’d been meaning to for a while.

It’s been 18 years since drug companies replaced pseudoephedrine with phenylephrine to keep their cold medications available over the counter when the people waging War On Drugs(tm) decided to restrict the main ingredient in Sudafed (and what it was named after) because it could be used to make meth.

Though I remember some other decongestant plugging the idea that “unlike those medications, we chose not to change our formulation…” Yeah, because you weren’t using an ingredient that got semi-banned!

From the start, the new formulation clearly wasn’t as effective. When I found out that I could still buy the real medication as long as I asked at the pharmacy counter (and showed ID so that the DEA or whoever knows I’m not trying to get around limits by hitting every pharmacy in town), I stopped bothering with the OTC versions entirely.

I wasn’t surprised when studies showed that phenylephrine doesn’t work.

Back in 2015.

(Restricting sales of the real stuff didn’t seem to make much of a dent in the meth problem, either.)

“Only” eight years later, the FDA reached the same conclusion.

And yet the industry is complaining that “if oral phenylephrine were not available over the counter, it would be a significant burden to consumers.”

HOW?????

It doesn’t work. People who buy it are wasting their time and money on snake oil instead of buying a different medication that might actually do something for them. (Not that this is a problem for the supplement industry, where “not evaluated by the FDA” might as well be a selling point.)

We all ended up worse off: cold meds that don’t work, submitting to surveillance to get the meds that do work, and it didn’t even slow down the meth epidemic.

Update: It took another year for the FDA to recommend pulling it.

Food companies are adding sesame flour to foods that didn’t have sesame so they can “comply” with new labeling requirements by always labeling “contains sesame” instead of instead of adding it to their existing cross-contamination protocols.

Meaning people with sesame allergy are suddenly finding that foods they used to be able to eat are now hazardous.

This is like a skydiving outfit deciding to stop maintaining their parachutes and disavow responsibility in their waiver instead of complying with a requirement to maintain their parachutes a little better than they were doing before.

Actually it’s worse than that. It’s like actively damaging some of the parachutes, and adding fine print saying that people who want well-maintained parachutes shouldn’t fly with them. And not mentioning it to repeat customers outside of that fine print.

You wouldn’t add wheat to a dish just to avoid having to guarantee it was gluten-free. Or add lead to your water so you don’t have to worry about keeping environmental contamination out. Or…

Ugh, those sound way too probable. People can be awful sometimes, and business has a tendency to remove ethics from decision making.

Update: Malicious compliance is a good term for it.

Not the first time

And apparently this wasn’t the first time companies have done this crap, either. After the 2016 labeling law went into effect, some companies added peanut flour to foods that didn’t have it. Not enough to impact the baking or texture or flavor…but enough to trigger an allergic reaction.

Disturbingly, I missed that previous round. I say disturbingly because I actually am allergic to peanuts, so I’m lucky I didn’t end up in the ER from something that used to be safe. I can only think of two explanations for why I didn’t notice:

By 2016, I was doing most of my grocery shopping at some of the slightly crunchier stores, and buying snacks from smaller brands that were either less likely to take that shortcut, or already had foods I was allergic to by the time I took my first look at the ingredients panel.

2016 was also the year the Epi-Pen price-gouging scandal boiled over.

Corporations behaving badly

Pharma giant Mylan had already gained a virtual monopoly on epinephrine auto-injectors. After FARE spent years lobbying for states to require epinephrine to be stocked in schools for emergencies, Mylan raised the price of the auto-injector drastically (a factor of 5 or 6), to the point where many people who needed them couldn’t afford it anymore.

Whether FARE was used itself, or a co-conspirator who used its members, I lost a lot of trust in them and stopped following their newsletters as closely. That was also the last year I participated in FARE’s Walk for Food Allergy fundraiser, and I only did that after they stopped accepting money from Mylan.

(Interesting note: The Intercept article mentions that Mylan deliberately set out to stop selling single Epi-Pens in the early 2010s and only sell the two-packs in order to justify charging more. I was already carrying two-pack at my allergist’s recommendation, which turned out to be highly fortunate the time in 2006 or so when I was hit by anaphylaxis and messed up the first injection.)

Expanded from a thread on Wandering.shop

Making the blue check mark mean “This person can afford $20/month” instead of “This person is who they say they are” is only the latest way Twitter has downgraded its signal/noise ratio over the years.

Word is that Twitter’s new owner is planning to charge $20/month for a blue check mark.

Which of course, means the blue checkmark will now be useless. Well, useless to the users of the site, anyway. It won’t tell you which of several accounts is really the person you’re looking for, just who has $20/month to spend on it. (Not that it was perfect, but at least it was a signal.)

It’s sort of like when SSL certificates went from being expensive and needing verification — so they were a sign that you were on the right website — to cheap and later free. Except an SSL/TLS cert still tells you something: your connection is protected from eavesdropping. The checkmark doesn’t tell you anything valuable.

But Twitter’s been messing with the signal/noise ratio for ages.

Downgrade the Signal

Ads themselves (or promoted tweets, or whatever you call them) are already adding noise. Then they started showing you other people’s “likes,” removing some meaning from the action and adding noise to the stream. These days they even show you tweets from people that people you follow are following.

On Mastodon I’ll sometimes get distracted from something I wanted to do or look for, but I can almost always get back to it. I’ll pop onto Twitter for 5 minutes to look for something and I’m there twice as long because I can’t find it in all the attention-grabbing “features.” The other day I decided to unfollow all the corporations and organizations and only keep the actual people on the list, and I still had trouble finding things.

I suppose from Twitter’s perspective it worked, because I was there for 10 minutes instead of 5…but it makes me less interested in coming back later.

Every bit of noise you add to a signal cuts down on how much value the listener gets out of it. Eventually the ratio is no longer worth it, and all that attention you managed to extract from them by ratcheting up the noise drops to zero.

While I’m griping about Instagram, why the heck are the detailed notification preferences split between the app and the system notification UI?

That’s terrible design.

Well, if it’s intended for usability, anyway.

If your goal is to make people see more notifications, though… 🙄

Yeah.

IMO there are two sensible ways to handle granular push notification preferences:

  1. Use the system’s per-app settings for all of it. (Tusky does this, even putting your per-account preferences in the system UI.)
  2. Use the app’s settings for all of it, and let the system just be an on/off toggle for what you’ve chosen in the app (like it was before Android even had UI for it).

Either way, everything’s in the same spot so you know you haven’t missed anything you want to turn off. Or anything you want to turn on, for that matter.

One of the things I like about Mastodon and Pixelfed and the rest of the Fediverse vs commercial social networks is that they don’t TRY TO GET MY ATTENTION every time I open the page or app and offer ALL THESE THINGS I SHOULD BE LOOKING AT that might be relevant to what it thinks my interests are, to make sure I stay online and don’t stay away again for sooooo long! (Even if it’s only been a few days.)

Seriously:

  • I opened Instagram for the first time in at least a month and I was bombarded with more ads and recommendations than photos from people I was actually following.
  • I opened an alt profile in Twitter yesterday to post something off the cuff, and all the trending topics, pushing new features, etc. were like walking onto the Las Vegas Strip when all you want is a sandwich.

Never mind the normal “You haven’t logged onto Twitter in a few hours, here’s all the stuff you missed, and look, people are posting new stuff while you’re catching up, you’d better keep scrolling! What, you switched to another app for five seconds? Here, I’ll scroll it for you!”

Compared to Mastodon just showing you the latest that you’re actually following. And if you want to fill in what you missed, that’s up to you.

(There’s also the posting culture. On Twitter, people are used to discussing DOOOOOM all the time, so even curating your timeline isn’t always enough if you want to follow people talking, I don’t know, astronomy or whatever, because they’re also talking doom. And the algorithm reinforces it at both ends in a vicious circle, encouraging doom-posting and encouraging doom-scrolling.)

Choice Complaints

None of these complaints is inherent to the structure or functionality of Twitter, Instagram, Facebook etc. They’re deliberate UI design choices to optimize for the company’s targets. A third party client could bypass it all (which of course is why they basically don’t allow those anymore).

Similarly, Mastodon and Pixelfed and so on could implement UI like this, but they don’t. The project goals aren’t engagement at all costs. And each instance can have its own goals.

Or someone could add an ATTENTION-GRABBING EXPERIENCE on top of the code and launch their own service. And those of us on other instances, running different software, wouldn’t be affected. Unless the site injected ads into the ActivityPub streams going out to people following its users, in which case I imagine a lot of instances would block them really quickly.

Or they could write an app that adds extra popups and keep-scrolling incentives to the phone experience!

I’m not sure many people would consider that an improvement.

Then again, people do use Yahoo mail. 🤷‍♂️

Expanded from Mastodon.